App developers need conversion events to optimize for valuable user acquisition. But how do you choose the correct conversion events?
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- March 3, 2021
- New Product News
AdLibertas Audience Reporting: easy, accurate, event-level revenue reporting
Our newest product allows you easily and accurately measure revenue impact by user event or actions.
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- March 1, 2021
- Best Practices News
Everything App Developers Need to Know About Apple’s IDFA Deprecation: Part 1: This is going to hurt. Here’s how leaders are preparing.
This three-part series is our assessment of what’s to come for the mobile app industry, which apps are poised to win or likely to struggle, and how app developers can prepare and adapt.
Part 1: Where will the impacts be felt? How are app developers preparing now, and how will they drive revenue in the near-term? -
- February 27, 2021
- Best Practices News
The final stretch: Finalizing your ad monetization stack for iOS 14.
iOS14.5 is right around the corner and if you have questions, you’re not alone. We’ve prepared a some background and resources on the necessary changes and recommend you update well before the new OS roll-out.
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- February 23, 2021
- Case Study News
Case Study: Better onboarding increases retention, doubles user LTV
Why are users dropping off in the onboarding funnel? Cult-classic animation app Flipaclip uses AdLibertas Audience Reporting to understand new users drop out of the onboarding funnel and takes action to increase retention– and monetization of these lost users.
